Our Company
We are a skilled and diverse team of over 20 design and marketing professionals that work together to scale your business at every stage. With backgrounds and formal training in the science of design, marketing strategy, branding, and business operations, COUPAR has the varied talent to address our clients' current and future needs.
LEADERSHIP TEAM
Krista Coupar
Krista Coupar, founder and CEO of San Francisco's COUPAR, pioneered combining business consultancy with design industry practices. From company headquarters in the San Francisco Bay Area, Krista built a multi-faceted consultancy that coaches, counsels, and empowers elite designers, architects, builders, artisans, and showrooms. Since 2007, COUPAR has offered innovative solutions for business operations, project management, and marketing communication to the design community.
While a creative holds the vision of their company, they may not have access to the resources to help their business grow. Krista premiered à la carte services for designers, architects, and builders by forming a highly experienced team to provide technical support, management, and marketing as needed. This flexibility makes a firm's design team more scalable, allowing for stability and strength through growth periods. By systemizing the design process through its studio team and using these business insights to execute innovative communications quickly through its marketing team, COUPAR accelerates growth, enables more profitability, and ultimately frees clients' creativity.
Giving back to the design community, Krista serves on the Host Committee for Enterprise for Youth's (Private) Collections. Huffington Post has featured her as well as podcasts such as Tom Dioro’s The Modern Architect, and MyDomaine’s Design Influencers Conference.